Since its inception in 1993, Miu Miu, whose name derives from the nickname of Miuccia Prada, has represented a free zone of personal expression, pure and free of constraints. Deliberately away from the traditional aesthetic imagery, the brand is the spokesperson for an emancipated and aware woman. The direct force of Miu Miu oscillates between naive spirit and iridescent subversion, and tells the most rebellious and seductive soul of contemporary femininity.

The brand is part of the PRADA group, one of the world leaders in the luxury sector, which also includes the brads Prada, Church's and Car Shoe, and operates in the food sector with the Marchesi 1824 brand.

Miu Miu